How Hilton shipped an Anthropic-powered travel planner to 9,100 hotels in 60 days

A hotel back-office desk with a laptop open to a deployment dashboard, a printed press release marked up in red pen, and a coffee mug from a Hilton property.

Hilton's AI Planner went from press release on March 10 to general availability on March 17 to a centerpiece of the Q1 earnings call on April 28. The 60-day arc is the case study. The defense against agentic booking platforms is the thesis.

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